There are Boobies on the Beach, and it isn’t what you think! Lacsnac, the Florida-based company that creates lactation-enhancing foods, brought out tons of moms to the beach to breastfeed to support this special month.
On August 11th Lacsnac gathered countless Florida moms to the beach to breastfeed and enjoy their products for free, along with connecting with other local moms in the area to exchange stories and have their little ones enjoy a sunset and meal on mom.
Behind the game-changing brand is Boca Raton resident Molly Wilson who spoke to us about what this month means to her and what her company is doing for it beyond just bringing ‘boobies’ to the beach.
What does Breastfeeding Awareness Month mean to you, Molly?
I’m a business owner and a brand creator and so much of my inspiration comes from my kids and always has. There’s no greater responsibility than being a mom. I love at this stage in my career that I’m able to create a company that is entirely focused on the mom + little one and the most intimate gift of breastfeeding. It’s very special to me and supporting the journey is something that every mom can be a part of.
What is Lacsnac doing as a company this month and beyond?
Lacsnac™ is dedicated to supporting mom’s nursing journey no matter what month it is. Our Mom-made mission is to simply support nursing Moms throughout their breastfeeding and pumping journeys however we can! We’re keeping the party going all month long in our VIP Facebook Group, #LactationLove, where Moms can get Mom-to-Mom advice and the latest exclusive news straight from the Lacsnac team. We’re also celebrating with FREE shipping at lacsnac.com with the code MONTHOFMOMS!
How can people participate? What has the reaction been?
We have the most beautiful beaches in South Florida — and a vibe for healthy living! Lacsnac is the healthy lactation snack food company; moms around the country are inspired by our lifestyle here and they are invited to join by posting a photo of themselves breastfeeding on a beach, on a boat, near a beach — heck even a sandbox if that inspires a mom to be proud of the gift she is giving her little one and If it helps her to breastfeed a little longer! Snap and share a photo/video and tag us @lacsnac #BOOBIESonthBEACH #WavesofSupport #NationalBreastfeedingMonth so we can DM mom a code for FREE goodies! Every mom’s photo and message will be an inspiration to moms everywhere! The reaction has been so positive and is going viral everywhere with the South Florida healthy influence stretching across the USA.
What main products are selling the most here in Miami/Florida regional-wise?
Lacsnac Lactation Brownie and Cookie Mixes are the rage right now. I think this is because moms love a sweet treat and finally now they can have one that’s made with healthy whole Non-GMO ingredients AND it boosts breast milk production. Bonus: instead of a bag of dry cookies we bring moms a warm fresh baked cookie for one in a disposable cup!
Any other key information or partnerships here in Florida or in the Miami region you wish to shout out or share?
Lacsnac has a multitude of brand ambassadors that reside in Florida. These Moms are superfans of our brand with superfan bases. Our brand ambassadors regularly share our products with their followers, as ambassadors receive a 10% commission, and their followers receive a 20% discount with each unique referral link.